Textmetrics is the perfect bridge between the brainstorming phase powered by AI and the final content output that truly resonates with your audience. After AI tools provide a foundation of ideas, Textmetrics adds the critical layer of refinement
Change is Good–Unless it Isn’t
Change that’s rooted in a clear strategy and focused on growth can be a powerful tool for long-term success. Growth-driven change is about moving toward something better—whether it’s improved customer satisfaction, increased revenue, or greater operational efficiency. This type of change is not about following the latest trends, but about making thoughtful, intentional adjustments that support the company’s bigger picture goals.
Innovation in Business and the Role of the Innovation Director
Innovation is about introducing something new, whether that be a product, a process, or a way of thinking. It is rooted in creativity and the desire to solve problems or meet unmet needs in a novel way. At its core, innovation is a response to change, a way of adapting and pushing boundaries, whether in technology, business models, or customer experiences.
Textmetrics and the Chief Commercial Officer
The CCO’s role is highly analytical and is motivated by a strong return on investment (ROI) from any commercial initiative and also by tangible, measurable outcomes, so showcasing case studies or data that highlights the performance of Textmetrics service will help make offering more appealing. For example, if you can illustrate how your solution improved sales outcomes or reduced customer churn for other clients, it will resonate with their focus on quantifiable success.
DecTron Implements Production Tracking with MISys
DecTron has been using the MISys system and decided to make full use of more of its production tracking capabilities. Upgraded production tracking will also help DecTron obtain their upcoming ISO certification.
The Future’s So Bright, We Gotta Wear Shades
Extanto’s 2025 business forecast presents a promising outlook across its three primary lines of business: content sensitivity analysis for higher education textbook publishers, sales channel partners for Textmetrics, and for DecTron USA, with a focus on securing both Textmetrics and DecTron on the GSA MAS.
The Power of the Written Word: Driving Business Success Across Functions
Effective written communication is, at its core, the basis of business success, permeating every aspect of an organization. It takes more than just a great idea; one must be able to communicate that idea before it can be executed upon.
Cultural Fit, Culture Add and Cultural Alignment in Business
Three ideas often discussed in this context are cultural fit, culture add and cultural alignment. While they may seem similar at first glance, understanding their differences can have a significant effect upon how a company recruits, retains, and nurtures its talent.
SINs: The Dark Art of Choosing a Special Item Number
The selection of a SIN is far more strategic than it might initially appear. It’s not merely a bureaucratic checkbox, but a critical decision that will have a significant impact on a product’s visibility, marketability, and overall success within the GSA Schedule program.
AI Agents: How AI will Engage with Its Environment
AI agents can be a significant leap forward in artificial intelligence technology, building upon the foundation laid by large language models (LLMs) and pushing the boundaries of what machines can accomplish autonomously.
UKG PRO Recruiting: Transforming Resources into Capital
UKG’s Pro Recruiting platform offers a comprehensive solution that addresses the many challenges of modern talent acquisition, empowering businesses to streamline their recruiting processes and create meaningful connections with candidates.
UKG Aspire 2024: Extanto to Showcase Textmetrics Job Ad Generator
We’re excited to announce our participation in the upcoming UKG Aspire 2024 conference, scheduled for November 11-14 at the Mandalay Bay Resort in Las Vegas.
Textmetrics at UKG Aspire Conference 2024
I thought I’d give Ben a break from articles this week and talk a bit about the upcoming UKG Aspire conference in Las Vegas, November 11-14, 2024.
Unlocking Government Contracting Opportunities For Partner Businesses
We have recently been writing quite a bit about our efforts to add a number of our partner companies to the General Services Administration Multiple Award Schedule, or the GSA MAS.
DecTron Project Narrative: Custom Work Spaces For Evergreen Goodwill
In 2022, our partner DecTron USA landed a large contract with Evergreen Goodwill to overhaul all of its Northwest Washington Goodwill locations. The project’s objective was to equip these facilities
Enhancing Inclusivity Through Content Sensitivity Analysis
Extanto’s review methodology is designed to uncover subtle linguistic nuances that might otherwise go unnoticed but could potentially lead to perceptions of bias or insensitivity.
Hiring For Cultural Fit Versus Skill Set
A study conducted by Leadership IQ found that 46% of new hires fail within 18 months, and of those failures, 89% are due to poor cultural fit
Textmetrics: Elevating Communication Standards Of Distributed Work Forces
Post Covid, many businesses have seen distributed work forces, or work-from-home, become the new normal. Remote work comes with several challenges…
Dectron Arms: Medical Use Case
The robotic device integrates two concentric tube manipulators with a standard clinical endoscope and articulated arm from our partner, DectronUSA, creating a hand-held, counterbalanced configuration.
Dectron USA: A New Extanto Business Partner
Extanto has recently partnered with Dectron USA, a US-based manufacturer of articulated arms for use in industrial and medical settings.