Change that’s rooted in a clear strategy and focused on growth can be a powerful tool for long-term success. Growth-driven change is about moving toward something better—whether it’s improved customer satisfaction, increased revenue, or greater operational efficiency. This type of change is not about following the latest trends, but about making thoughtful, intentional adjustments that support the company’s bigger picture goals.
Innovation in Business and the Role of the Innovation Director
Innovation is about introducing something new, whether that be a product, a process, or a way of thinking. It is rooted in creativity and the desire to solve problems or meet unmet needs in a novel way. At its core, innovation is a response to change, a way of adapting and pushing boundaries, whether in technology, business models, or customer experiences.
Textmetrics and the Chief Commercial Officer
The CCO’s role is highly analytical and is motivated by a strong return on investment (ROI) from any commercial initiative and also by tangible, measurable outcomes, so showcasing case studies or data that highlights the performance of Textmetrics service will help make offering more appealing. For example, if you can illustrate how your solution improved sales outcomes or reduced customer churn for other clients, it will resonate with their focus on quantifiable success.
The Future’s So Bright, We Gotta Wear Shades
Extanto’s 2025 business forecast presents a promising outlook across its three primary lines of business: content sensitivity analysis for higher education textbook publishers, sales channel partners for Textmetrics, and for DecTron USA, with a focus on securing both Textmetrics and DecTron on the GSA MAS.
SINs: The Dark Art of Choosing a Special Item Number
The selection of a SIN is far more strategic than it might initially appear. It’s not merely a bureaucratic checkbox, but a critical decision that will have a significant impact on a product’s visibility, marketability, and overall success within the GSA Schedule program.
AI Agents: How AI will Engage with Its Environment
AI agents can be a significant leap forward in artificial intelligence technology, building upon the foundation laid by large language models (LLMs) and pushing the boundaries of what machines can accomplish autonomously.